Privacy Policy

1. What we collect

• No accounts or contact details. The site has no sign-up, and no page asks for your name, email address, phone number or VIN.
• Searches stay in your browser. The search box matches what you type against a list of our pages inside your browser; your search isn't sent to us.
• Technical data. Like any website, our hosting provider receives your IP address, browser and device type, the pages you request, and the page that referred you, and keeps them in short-lived server logs used to run and secure the site.
• Usage data. Google Analytics and Vercel Web Analytics record how the site is used: pages viewed, how you arrived, device and browser type, and approximate location. See section 4.

2. How we use it

• To deliver pages to you.
• To keep the site secure, prevent abuse, diagnose problems, and understand overall traffic.
• To comply with law.

3. Who we share it with

• Service providers that run the site for us: Vercel (hosting and website analytics) and Supabase (the database that holds our published vehicle data, which contains no information about visitors), and Google Analytics (website analytics). They may process data only to provide their service to us.
• Advertising partners. Google, which shows ads on our site through Google AdSense and uses cookies to serve them, as described in section 4.
• Legal and safety. When required by law or legal process, or to protect the rights, property or safety of anyone.
• Business transfers. If Northwoods Ventures LLC is acquired or merges, information may transfer to the successor under this policy.

We do not sell personal information. In U.S. states whose privacy laws give you the right to opt out of targeted advertising, we have set Google to show only non-personalized ads, as described in section 4.

4. Cookies, analytics and advertising

Google Analytics. We use Google Analytics to understand how people find and use the site, so we can improve it. It uses first-party cookies and collects your IP address, device and browser type, the pages you visit, how you arrived, and your approximate location. Google processes this data for us. We have turned off Google signals and ad personalization, so it isn't used to build advertising profiles, and we don't send Google anything you type. See How Google uses information from sites that use its services. To opt out, install the Google Analytics opt-out browser add-on.

Vercel Web Analytics. We count page views with Vercel Web Analytics, from our hosting provider. It doesn't use cookies and doesn't store your IP address. It tells visits apart with a code made from each request, which is discarded after 24 hours, and gives us only totals: pages viewed, the site that referred you, device, operating system and browser type, and approximate location. See Vercel's Web Analytics privacy policy.

Advertising. We show ads served by Google AdSense. Google and its partners use cookies to serve ads based on your prior visits to this and other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visits to our sites and/or other sites on the internet. You can opt out of personalized advertising at Google Ads Settings, or opt out of some third-party vendors' use of cookies at aboutads.info. To learn more, see How Google uses information from sites that use its services.

U.S. state privacy laws. For visitors in U.S. states whose privacy laws give a right to opt out of targeted advertising, including Connecticut and California, we have turned on Google's restricted data processing, so the ads you see here are not personalized. Non-personalized ads can still use cookies to limit how often you see an ad, to count ad views, and to prevent fraud.

You can block or delete cookies in your browser settings; every page still works. If we add forms that collect information, we will update this policy first and describe them here.

5. Other websites

Our pages link to NHTSA, Wikimedia Commons and other sites. What happens on those sites is governed by their own privacy policies.

6. How long we keep it

Server logs are kept for a short period, generally no more than 30 days, unless we need them longer to investigate abuse or as the law requires.

7. Your choices and rights

To ask what we hold about you, or to have it corrected or deleted, email support@usedscore.com and we will respond within 45 days. Residents of states with consumer privacy laws, including California, Colorado, Connecticut and Virginia, may exercise their rights under those laws the same way. We will not discriminate against you for exercising your rights. To turn off personalized ads wherever you are, use Google Ads Settings (section 4).

8. Security

Pages are served over HTTPS, and our database can only be reached with server-side credentials that are never sent to browsers. No system is perfectly secure, and we cannot guarantee against every breach.

9. Children

UsedScore is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe we have, email us and we will delete it.

10. Changes and contact

We may update this policy; the date at the top shows the latest version. Northwoods Ventures LLC operates UsedScore. Email support@usedscore.com. See also our Terms of Service and About the data.